Tag: digitalmarketing

  • Top Digital Marketing Trends 2022-Q1’23

    Top Digital Marketing Trends 2022-Q1’23

    Following Hubspot, let’s summarize top digital marketing trends 2022-Q1’23 with the focus on social media marketing, influencer marketing (#1 emerging trend), short-form video content, investments into Twitter Spaces (TS), and mobile marketing strategy. Key points to consider: The most common video marketing goals brands hope to achieve this year are: driving brand awareness, educating consumers […]

  • The ABC Guide to WordPress SEO/SEM

    The ABC Guide to WordPress SEO/SEM

    Featured Photo by Photo by Miguel Á. Padriñán from Pexels. Following our ongoing successful cooperation with the SEO PowerSuite and Semrush teams, today we’ll discuss search engine optimization (SEO) marketing. Our ultimate goal is to develop business strategies for attracting leads, generating sales, and more. Contents: Why WordPress SEO? Fast, free and customizable for every […]

  • Build A Simple NLP/NLTK Chatbot

    Build A Simple NLP/NLTK Chatbot

    Featured Image – Canva. How Can Chatbots Help Improve Your Bottom-line?  A chatbot is a computer program or software that automates conversation with a user. They can be programmed with different responses based on what a user chooses or requests. Chatbots can provide real-time customer support and are therefore a valuable asset in many industries.  Contents: You can build an industry-specific […]

  • Cloud-Native Tech Autumn 2022 Fair

    Cloud-Native Tech Autumn 2022 Fair

    Let’s dive deeper into the cloud-native tech trends and features to follow in Q4 2022 and beyond. Contents: Markets Services Serverless Cybersecurity DevSecOps ML/AI/IoT Use-Cases Events Training Explore More Infographic

  • Top 10 Most Upvoted Apps Sept ’22

    Top 10 Most Upvoted Apps Sept ’22

    Following Leon Zucchini, let’s consider the latest roundup of the 10 most upvoted brand-new apps, hits on ProductHunt in September 2022. These are xTiles Polywork MeltingSpot Arcade Appwrite Jimo Popsy Typed Growth.Design and of course the best search engine Curiosity.

  • Technology Focus Weekly Update 16 Oct ’22

    Technology Focus Weekly Update 16 Oct ’22

    Get top data-driven technology highlights of the week: new SaaS products, tech business applications and learnings of the week: DevOps, DevSecOps, Cybersecurity, public cloud platforms (AWS/GCP/Azure), MarTech, ML/AI, MLOPs, NLP, edtech, e-courses, upcoming events, and related Infographics. Contents: DevOps November 8th, 2022     |     11 a.m. ET Providing reliable and secure services doesn’t just happen.  Traditionally, […]

  • Marketing Q3 ’22 Round-Up

    Marketing Q3 ’22 Round-Up

    This is review of Marketing Q3 ’22 trends: medium digest Hubspot Insights All of SEO

  • Marketing Summer 2022 Update

    Marketing Summer 2022 Update

    Hubspot Marketing Summer 2022 Update: Brand Consistency 4 Personalization Trends + Tips US Consumer Trends 20 Content Marketing Examples 9 Automation Trends Top Shopping Trends 8 Easy SEO Basics Social Media Checklist Social Media Daily Checklist SME Marketing Ideas Tik-Tok Marketing Highlights YouTube Thumbnail Ecommerce SEO Strategy ABM Strategy Job Simulations – HR 20 Webinar Platforms 11 Aps for Marketers Interactive Marketing 5 Nonprofit Marketing Trends References

  • HubSpot TikTok Marketing 2022

    HubSpot Free TikTok Marketing Guide 2022 by Pamela Bump @PamelaBump It’s getting difficult for marketers to ignore the popularity and influence of TikTok. Brands on TikTok are reaching younger audiences, increasing brand awareness, and going viral — all by leveraging the power of short-form video. Of course, it also helps that TikTok has over 1 billion active users […]

  • Simple E-Commerce Sales BI Analytics

    Simple E-Commerce Sales BI Analytics

    Good businesses learn from previous efforts and test future ideas using e-commerce analytics (ECA). ECA enable you to delve deep into historical BI data, and future forecasting so that you can make the optimized business decisions.  The key benefits of ECA are as follows: Let’s look at the warehouse optimization problem by analyzing Kaggle sales […]

  • A K-means Cluster Cohort E-Commerce

    A K-means Cluster Cohort E-Commerce

    K-means Clusters – Cohort Analysis applied to E-Commerce Understanding who your customers are and what they want is a fundamental part of any successful business. It can become increasingly challenging to create a one-size-fits-all customer profile. This is where the concept of cluster-based cohort analysis comes in. 

  • 20 Top Social Media Sites

    The top 20 social media sites of 20221. Facebook — 2.9 billion MAUs2. YouTube — 2.2 billion MAUs3. WhatsApp — 2 billion MAUs4. Instagram — 2 billion MAUs6. WeChat — 1.26 billion MAUs7. TikTok — 1 billion MAUs8. Sina Weibo — 573 million MAUs9. QQ — 538.91 million MAUs10. Telegram — 550 million MAUs11. Snapchat […]

  • E-Commerce Cohort Analysis in Python

    Cohort Analysis in E-Commerce Marketing Cohort analysis (CA) is a method by which you can monitor the overall health of your marketing campaigns in terms of the customer retention rate. CA offers a unique opportunity to judge the efficiency of marketing efforts. It can also enlighten marketers as to which cohorts (i.e. groups of customers and/or […]

  • LegalTech Law-as-a-Service (LaaS)

    LegalTech Law-as-a-Service (LaaS)

    Law-as-a-Service (LaaS) Global Legal Market SWOT Analysis Deloitte Example: 16 AI Projects Legal Tech Portfolio Legal Tech Agile/Scrum/HR Analysis Key LaaS Components LaaS On-Prem/Virtual Workspace Cloud Computing (CC) LA Virtualization

  • How to Build a MarTech Stack from Scratch

  • Content Marketing

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