Category: Customer
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Retail Sales, Store Item Demand Time-Series Analysis/Forecasting: AutoEDA, FB Prophet, SARIMAX & Model Tuning

This study compares and evaluates various forecasting models to predict sales and demand for retail businesses. The focus is on Time Series Analysis (TSA) methods such as FB Prophet and SARIMAX. The final FB Prophet model yields MAE=4.252 and MAPE=0.168, while SARIMAX models’ best performing variant achieves MAE=6.285 and MAPE=0.213. The study emphasizes the importance…
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Health Insurance Cross Sell Prediction with ML Model Tuning & Validation

The content discusses the use of AI and Machine Learning (ML) for insurance cross-selling. It covers topics such as data preparation, model training with different algorithms, parameter optimization, and model evaluation. The study showcases the ability of ML models (HGBM, XGBoost, Random Forest) to predict cross-sell customers in the insurance sector, providing potential for improved…
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Anomaly Detection using the Isolation Forest Algorithm

The post describes the application of Isolation Forest, an unsupervised anomaly detection algorithm, to identify abnormal patterns in financial and taxi ride data. The challenge is to accurately distinguish normal and abnormal data points for fraud detection, fault diagnosis, and outlier identification. Using real-world datasets of financial transactions and NYC taxi rides, the algorithm successfully…
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ML Prediction of High/Low Video Game Hits with Data Resampling and Model Tuning

The post outlines a ML-based approach to forecast video game sales, using several techniques to enhance training, accuracy, and prediction. The Kaggle’s VGChartz dataset, containing sales data and other game-specific information, was used to build and refine the model. Several ML techniques including RandomForestClassifier and Logistic Regression yielded top predictors, with the critic’s score deemed…
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An Overview of Video Games in 2023: Trends, Technology, and Market Research

The gaming industry is rapidly growing, projected to reach a revenue of $365.6 billion in 2023. Major trends include Web3 gaming, AI integration, and a push for consolidation. Fashion brands collaborate for virtual sales, and advances in gaming technology, such as AR/VR and cloud-based gaming, promise an even more immersive experience for gamers.
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Customer Reviews NLP Spacy Analysis and ML/AI Demand Forecasting of the Steam PC Video Game Service

Steam, a leading digital distribution platform for PC gaming, has seen over 6000 new games released in 2022, averaging over 34 games each day. This post aims to conduct comprehensive customer reviews NLP sentiment analysis and ML/AI demand forecasting using public-domain datasets. It covers EDA, NLP Spacy analysis, ML/AI pipeline, model validation, word clouds, and…
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Unsupervised ML, K-Means Clustering & Customer Segmentation

Table of Clickable Contents Motivation Methods Open-Source Datasets This file contains the basic information (ID, age, gender, income, and spending score) about the customers. Online retail is a transnational data set which contains all the transactions occurring between 01/12/2010 and 09/12/2011 for a UK-based and registered non-store online retail. The company mainly sells unique all-occasion…
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Overview of AWS Tech Portfolio 2023

This summary focuses on the extensive capabilities of Amazon Web Services (AWS) by 2023, highlighting its 27% year-on-year growth and a net sales increase to $127.1 billion. AWS emerges as the top cloud service provider, offering over 200 services including compute, storage, databases, networking, AI, and machine learning. It is constantly expanding operations, having opened…
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SARIMAX Forecasting of Online Food Delivery Sales

This article provides a beginner-friendly guide to understanding and evaluating ARIMA-based time-series forecasting models such as SARIMA and SARIMAX. It focuses on an QC-optimized SARIMA(X) model to forecast the e-commerce sales of a food delivery company. The post covers essential concepts, data processing, model comparisons, and insights. It also includes a comparison between SARIMA and…
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Build A Simple NLP/NLTK Chatbot

Chatbots are computer programs that automate conversations with users, providing real-time customer support and industry-specific solutions. This example demonstrates creating a chatbot using Python within Jupyter IDE and implementing simple dialogue. Chatbots are widely used in digital marketing for various business applications, such as customer service, sales, FAQ, shopping, and marketing.
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AI-Powered Customer Churn Prediction

AI-Powered Customer Churn Prediction Churn is a good indicator of growth potential. Churn rates track lost customers, and growth rates track new customers—comparing and analyzing both of these metrics tells you exactly how much your business is growing over time. In this project, we explored the churn rate in-depth and examined an example implementation of…


