Tag: MobiDev

  • The MobiDev ML Approach to Demand Forecasting Demystified

    The MobiDev ML Approach to Demand Forecasting Demystified

    This post outlines MobiDev’s machine learning framework for marketing-driven demand forecasting (DF), consisting of five steps. The process begins with an overview of input data and setting KPIs, followed by data preparation and exploratory analysis. DF models are then trained, tested, and cross-validated, concluding with their final deployment. The approach incorporates business-specific factors like product…